Bioengineered Salmon Has Some Consumers Smelling Something Fishy

Whether raised on a farm or fished from the wild, salmon is a popular protein choice for consumers — especially those who want a health-conscious diet.Some Californians are concerned about a genetically-engineered salmon that will soon be arriving on store shelves. The FDA says the taste is no different, but the fish, which is made in a lab, might not be labeled. Dr. William Hallman, who studies the public reaction to engineered foods for Rutgers University, says labels could affect sales. “They hear genetic modification and it sounds, frankly, pretty scary. And our research and the research of others show that if that product has that label consumers are less likely to buy it,” Hallman said.

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